While retrieval-augmented generation is effective for simpler queries, advanced reasoning questions require deeper connections between information that exist across documents. They require a knowledge ...

How to use knowledge graphs to improve customer experience — digging into the healthcare example. Knowledge graphs are well known to the Pharma industry, and their power has been utilized for many ...

Myth: “The customer journey is not as complex as it’s made out to be.” One thing is for sure – the consumer decision journey is more complex than ever before. The average consumer now owns three to ...

Adobe is releasing a new Photoshop-inspired product to analyze customer journeys. According to the company, customers using the tool are achieving a 5 times lift in usable insights. There’s probably a ...